Many companies are putting a large focus on preparing for increased traffic and abandoned shopping carts this holiday season, but SEO is also something that deserves a little bit of extra attention. Now is the perfect time to start focusing on holiday keywords and getting the word out there for your sales and products that are available during the holiday season only.
According to a Google Consumer study and ICSC research, 30 percent of shoppers start their shopping before Halloween, and 62 percent will finish before December 16.
How to Improve Holiday SEO and Capitalize on the Season
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