It’s time to bring the data in your company out of the dark.
Yep — out of the dark. At this very moment, most of your data is languishing in various systems. It’s in your accounting system, your CRM system, your ERP system, it’s in your social media accounts, and it’s even in spreadsheets and other documents.
https://smallbiztrends.com/2017/11/dark-data-small-business.html
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