LinkedIn made a measly $153 million dollars from ads in the last quarter, with their marketing solutions making up just 20 percent of their 2014 revenue. That’s insanely low, considering they have over 347 million members now, 93 million of whom are active each month. By contrast, Google did around $18 billion, and Facebook did nearly $4 billion in ad sales during the same time period.
Why is LinkedIn falling down so badly in ad revenue? Simple: Their ads kind of stink.
LinkedIn Ad Campaigns Lack and Here's 8 Reasons Why
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