LinkedIn Groups Now Private, Bye-Bye to Spammers

LinkedIn groups have always been an excellent way to find not only like-minded individuals and influencers, but find leads and reach a targeted audience. However, because LinkedIn Groups were public, over the years more and more of the conversations and members began to get spammy and promotional as opposed to a helpful resource.

You see where this is going: LinkedIn announced on November 26 that, thanks to user feedback and studying internal data, all Groups would now be private. With over 2 million groups out there, this is the biggest announcement we’ve seen from LinkedIn ever. So what does this mean for B2B marketers?

LinkedIn Groups Now Private, Bye-Bye to Spammers