Dell Services today introduced new social analytics solutions that integrate data from multiple channels and provide a 360-degree view of the consumer. The services combine digital data, existing business rules and predictive analytics to empower organizations across multiple channels with actionable customer intelligence. Dell’s social media solutions help businesses and organizations engage audiences to anticipate and predict purchasing and behavioral decisions.
The set of solutions provide a single aggregated metric of social conversation for easy monitoring and tracking to determine sentiment and advocacy of consumers, affecting many areas of business from marketing to sales, and customer service to care management.
Dell's Social Media Services | Dell
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