Millennials know it best — social media is the top communication tool and it’s here to stay. Facebook, Twitter, Google+, LinkedIn, Tumblr. They all share the same purpose, to connect millions of people for entertainment and information sharing. There is no doubt these engagement channels are the best way to get your content in front of your desired audience, and you’ve worked diligently on your company website and it’s social media channels to do just that. You’ve built a steady following and have the engaging content to share — so where should you send those followers?
Your website is a wonderful place to host and archive articles, but it should not be the only place that content sits. Social media is the fastest growing and quickest way to get desired eyes on your information, and it’s this reason you should have a plan behind it.
4 Benefits of Pushing Traffic to Your Social Media Channels
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