Video has to be part of your small business marketing mix if you want to compete. And live streaming is playing a bigger role in how video is used. While there are several free options in the marketplace, Vimeo Live has chosen to go with a subscription model that offers much more than its free counterparts.
The Vimeo Live service was launched after the company acquired Livestream and integrated the technology in September of this year. In addition to Livestreams’ technology, Vimeo also added a number of features to make the value proposition of the service worth considering.
https://smallbiztrends.com/2017/10/vimeo-live-streaming-small-business.html
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