Adobe Announces European Partner of the Year Award Winners

For immediate release

Top European Digital Marketing and Web Experience Management Partners Honored during Adobe Partner Day @ Summit EMEA

LONDON, Adobe Digital Marketing Summit EMEA — May 14, 2012 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced the winners of the Adobe Digital Marketing 2011 European Partner of the Year Awards. Winners were awarded in London during Adobe Partner Day @ Summit EMEA, a pre-conference to the 2012 Adobe Digital Marketing Summit EMEA, where senior leaders from the world’s foremost agencies, systems integrators and technology companies gathered for exclusive access to customized speaking events, breakout sessions and networking opportunities. The awards acknowledged top performing partners in Europe in 2011 for making a true commitment to technical innovation, achieving remarkable year-over-year growth, and successfully driving value for the Adobe Digital Marketing business across multiple European countries.

Listing of Adobe 2011 European Partner of the Year Award Winners:

• European Web Experience Management Partnerof the Year: Valtech
• European Digital Marketing Partner of the Year: Adversitement
• European Partner of the Year: SapientNitro

Razorfish, who was awarded Adobe Digital Marketing Global Partner of the year during Partner Day @ Summit in Salt Lake City, Utah, in March, was also recognized during the awards ceremony for its global commitment and contributions to delivering unique value to joint clients.

Quotes
Bill Rusitzky, vice president, Global Strategic Alliances, Adobe Systems Incorporated

• “Adobe’s global ecosystem of partners plays a critical role in developing and delivering innovative digital marketing solutions to joint customers. We are excited to recognize these partners who have collaborated with Adobe during the last year to build a Digital Marketing practice across Europe based on Adobe’s Digital Marketing solutions. Adobe is committed to working with our partners to help our mutual end clients achieve their desired business results.” 

Helpful Links

• To follow the 2012 Adobe Digital Marketing Summit EMEA on Twitter, go tohttps://twitter.com/#!/AdobeSummit
• To follow the 2012 Adobe Digital Marketing Summit on Facebook, go tohttp://www.facebook.com/adobedigitalmarketing

For additional details, please visit the Adobe Digital Marketing website.

About the Adobe Digital Marketing SuiteThe Adobe® Digital Marketing Suite offers an integrated and open platform for online business optimization, a strategy for using customer insight to drive innovation throughout the business and enhance marketing efficiency. The Suite consists of integrated applications to collect and unleash the power of customer insight to optimize customer acquisition, conversion and retention efforts as well as the creation and distribution of content. For example, using the Suite, marketers can identify the most effective marketing strategies and ad placements as well as create relevant, personalized and consistent customer experiences across digital marketing channels, such as onsite, display, e-mail, social, video and mobile. The Suite enables marketers to make quick adjustments, automate certain customer interactions and better maximize marketing ROI, which, ultimately, can positively impact the bottom line.

About Adobe Systems IncorporatedAdobe is changing the world through digital experiences. For more information, visit www.adobe.com.