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Wednesday, January 20, 2016

Digital Display Ads To Surpass Search Ad Spending in 2016

Marketers have long anticipated it, and if the latest estimates from eMarketer are to be believed, this will be the year when digital display ad spending finally surpasses search ad spending in the U.S.
The forecast has been published in eMarketer’s new report “US Digital Display Advertising Trends: Eight Developments to Watch for in 2016.”


Digital Display Ads To Surpass Search Ad Spending in 2016

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