Plain and simple, SEO isn’t dying; it’s only changing. This means that you still need SEO, local business or not, you just have to make sure your strategy is up to par with the latest best practices. When it comes to your local business, however, this is even more crucial. Remember that the way you create a plan for local SEO is slightly different than if you were focusing on a global audience because there are different factors at play. It should be easier to get rankings and see success, but it won’t come to you without a little bit of strategy on your part.
If you’re just getting into the local SEO game and are not sure how it differs from “regular,” or what many call global, SEO, check out some of the points below. Hopefully you’ll see a trend: Local SEO is something that your local business needs— it’s no longer optional.
Local Small Business SEO: Why Your Business Needs It
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