January 4, 2015
This video by James Wedmore may be of interest to the small business owner.
Mr. Wedmore discusses four strategies for making money on YouTube. He only recommends one (the last one).
The four strategies are:
1. Google AdSense. Mr. Wedmore lists several reasons why he believes that the Google AdSense program is NOT a good deal for the small business owner.
2. Affiliate Marketing. If you do not have a product of your own to sell, you may want to consider writing reviews for products that you use and like and providing links to those products. Mr. Wedmore has done some of this himself.
3. Sponsorships. If you already have a successful channel, you might want to do some product placement in your videos.
4. Lead Generation. If people are watching your video, they may be interested in your product or service. Mr. Wedmore discusses how to get contact information from the viewers for later follow-up.
Here is a link to this enjoyable video:
https://www.youtube.com/watch?v=Xt7HaDpeEbU
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