EmployBridge Puts People to Work Across the US With Help From Microsoft Dynamics CRM

Press release:

EmployBridge Puts People to Work Across the US With Help From Microsoft Dynamics CRM

July 30, 2012

Staffing firm streamlines its online applications process to help qualified applicants get back to work faster.

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REDMOND, Wash. — July 30, 2012 — EmployBridge, a national leader in staffing and workforce solutions with more than 155 locations throughout the U.S., has chosen Microsoft Dynamics CRM 2011 to develop and implement an online solution that enables the company to fill “great jobs with great people.” This new solution supports the entire job-seeking process, from the candidate’s initial application to final matching of candidates to jobs.

With the help of Microsoft Gold Certified Partner, Credera, EmployBridge developed what came to be known as the Online Applicant Entry (OAE), a specialty solution using the Dynamics CRM solution that is transparent to end users but supports the entire application process. The new OAE was further integrated with other applications used by EmployBridge for finding the best candidates for clients, including pre-employment screening, skills and personality profile testing. The time savings were tremendous — a process that could take weeks, according to EmployBridge CIO Chris Loope, dwindled to a few days.

“After initially reviewing customer relationship management (CRM) solutions from several providers, we determined that Microsoft Dynamics would be the best solution for our broad range of needs,” Loope said. “Better yet, it leveraged our existing investment in Microsoft technology with our applicant tracking system.”

Previously the process required applicants to visit their nearest branch location in person to fill out an application that consisted of several pages, which could take in excess of 20 minutes, followed by hours of time-consuming paperwork and processing by EmployBridge employees.

Since the implementation, applicants can now access the application process online at any time, from any computer with an Internet connection. Easy-to-understand instructions carefully guide them through each step, helping to ensure that forms are fully completed with the proper information. Applicants also can electronically “sign” and submit documents such as W-4 forms, which eliminates the need to fax, mail or hand deliver documents that require a signature. As a result of the OAE solution, EmployBridge processes four times as many applicants as it was processing previously, improving the organization’s ability to find the right person for the right job.

For EmployBridge managers, OAE has helped reduce tasks that could take hours to mere minutes. Managers can quickly review each application to determine the best candidates for specific job opportunities. Detailed qualification checks required by each client are conducted automatically, helping to increase the speed and accuracy of the qualification process.

“We can calculate a clear return on investment with our OAE solution, based on greater efficiencies and lower operating costs,” Loope said. “Equally important, this solution has helped us serve our applicants and clients even better ― and that’s always our goal at EmployBridge.”

Learn more about the creation of EmployBridge’s innovative business solution with Credera athttp://blog.credera.com/type/videos/great-work-with-great-clients-employbridge.

More information about how organizations are turning to Microsoft technology is available in theMicrosoft Customer Spotlight newsroom.

About EmployBridge

EmployBridge is the fastest-growing national provider of staffing and workforce solutions in the country. Created from the combination of several successful staffing organizations during the 1990s, EmployBridge provides staffing solutions for a specific number of work areas, including logistics staffing, transportation services, administrative and manufacturing support, accounting services, and medical staffing. The company now has 155 locations throughout the U.S. Learn more about the company at www.employbridge.com.

About Credera

Credera is a full-service management and technology consulting firm. Our clients range from Fortune 1,000 companies to emerging industry leaders. We provide expert, objective advice to help solve complex business and technology challenges. Our deep capabilities in strategy, organization, process, analytics and technology help our clients improve their performance. Clients depend on our ability to anticipate, recognize and address their specific needs. Credera’s consultants work with some of the world’s best known brands in a variety of industries, including Brinker, C Spire, EmployBridge, GameStop, Interstate Batteries, National Geographic, Neiman Marcus, Pep Boys, The Container Store and many more emerging industry leaders around the country. Founded in 1999, Credera is headquartered in Dallas, TX, and hosts offices and staffing locations around the country, including Houston, Austin and Denver. More information is available at www.credera.com.

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

FOR IMMEDIATE RELEASE

F5 Announces Winners of 2012 Agility Customer and Partner Awards

MLB Network, Rackspace Hosting, and Future Com, Ltd. named 2012 Agility award winners

New York, July 24, 2012

F5 Networks, Inc. (NASDAQ: FFIV), the global leader in Application Delivery Networking, today announced the winners of the 2012 F5 Agility Awards, celebrating creativity, business value, and innovation with F5^® solutions. This year’s winners include MLB Network, Rackspace Hosting^®, and Future Com, Ltd. The awards were announced during F5’s Agility Summit 2012, taking place July 23–25 in New York.

Additional Resources

• Future Com, Ltd. – Video Case Study
• MLB Network – Video Case Study
• Rackspace – Video Case Study
• F5 Networks Selects Westcon Group as First Global Distributor – Press Release

“We congratulate this year’s winners of the F5 Agility Awards,” said Dave Feringa, EVP of Worldwide Sales at F5. “MLB Network, Rackspace Hosting, and Future Com, Ltd. are clear examples of how enterprises can evolve and enhance their businesses with F5 solutions. We celebrate their innovation during the Agility Summit 2012, where we’ll focus on how application delivery technologies provide the enabling architecture for customers and partners to rethink their approach to delivering applications and services.”

The Agility Summit is F5’s invitation-only customer and partner conference. Held annually, Agility Summit is a venue for customers and partners to discuss ways to be flexible, adaptable, and innovative in order to meet today’s most pressing IT challenges. Nearly 1,000 customers and partners are in attendance at this year’s event.

Agility Summit 2012 platinum sponsors include HP, WhiteHat Security, and Carahsoft. Gold sponsors of the event include Avnet, Cenzic, Ingram Micro, Oracle, Payoda, SecureAuth, Splunk, and Westcon.

2012 F5 Agility Awards: Customers

MLB Network and Rackspace Hosting have been named winners of the 2012 F5 Agility Awards for customers.

• MLB Network

MLB Network is Major League Baseball’s national cable television network, telecasting live games and original studio programming to approximately 70 million homes throughout the U.S. and Puerto Rico. MLB Network relies on F5 technology to support marquee events, including All-Star Games and the World Series, providing load balancing services and securing connections to MLB Network’s internal environment. With F5 BIG-IP^® Local Traffic Manager™ (LTM^®), MLB Network has been able to achieve flawless implementation and deliver reliable service for over three years.

“F5 is a go-to technology partner for MLB Network,” said Cindy Cortell, Director of IT for MLB Network. “During the initial launch of the network, we relied on F5 products to ensure that our on-air and mission-critical applications were live and working as intended. F5 solutions have been easy to configure, deploy, and implement, and we’ve enjoyed 100 percent uptime with no issues. We’re pleased to accept this award as it recognizes MLB Network’s record-setting launch and our ability to ensure the best possible experience for viewers.”

• Rackspace Hosting

Rackspace Hosting is a service leader in cloud computing. Given that many of Rackspace’s customers have both dedicated managed hosting and cloud hosting environments, Rackspace aimed to create a solution that bridged both environments. With the help of F5’s Application Delivery Networking platform, Rackspace developed a hybrid service called RackConnect™. With RackConnect, customers receive the performance and security of dedicated hosted servers, while allowing customers the flexibility to “jump” to the cloud to scale an application when needed. Using BIG-IP LTM and F5’s iControl^® functionality, Rackspace was able to reduce the development time of RackConnect to only three months.

“RackConnect is more than a new service offering for Rackspace—it has become a differentiator for us in the market,” said Toby Owen, Solution Line Leader for Hybrid Clouds at Rackspace. “Thanks to the flexibility of the F5 platform, we’ve created a unique user experience which has allowed our customers to build new and innovative applications for their customers. We look forward to building on the success of RackConnect with ongoing innovation on the F5 platform.”

2012 F5 Agility Awards: Partner

Future Com, Ltd. has been named winner of the 2012 F5 Agility Award for partners.

• Future Com, Ltd.

Future Com, Ltd., an integrator of top industry partners, provides network infrastructure, performance, and security solutions to enterprise customers. Future Com, Ltd. created an SAP portal solution to replace all standalone systems within food service giant Sysco’s IT infrastructure. Using a number of F5 products, including BIG-IP devices runningBIG-IP Edge Gateway™ and BIG-IP WebAccelerator™, Future Com, Ltd. standardized all ordering, billing, and inventory control systems across Sysco’s 180 locations.

“Our work at Sysco had enterprise-wide impact on their mission-critical applications, impacting nearly every corner of their business,” said Greg Christian, Vice President of Sales at Future Com, Ltd. “Their needs were met with an array of F5 solutions, and we’re honored to receive F5’s Agility Award. We look forward to replicating the success we’ve experienced at Sysco with other enterprise customers, as F5 products have the flexibility, performance, and security required to address challenges and opportunities today and in the future.”

Westcon Group and F5: Global Distribution Partnership

In addition to today’s announcement of the 2012 Agility Awards, F5 also announced a global distribution partnership with Westcon Group.

About F5 Networks

F5 Networks, Inc., the global leader in Application Delivery Networking (ADN), helps the world’s largest enterprises and service providers realize the full value of virtualization, cloud computing, and on-demand IT. F5^® solutions help integrate disparate technologies to provide greater control of the infrastructure, improve application delivery and data management, and give users seamless, secure, and accelerated access to applications from their corporate desktops and smart devices. An open architectural framework enables F5 customers to apply business policies at “strategic points of control” across the IT infrastructure and into the public cloud. F5 products give customers the agility they need to align IT with changing business conditions, deploy scalable solutions on demand, and manage mobile access to data and services. Enterprises, service and cloud providers, and leading online companies worldwide rely on F5 to optimize their IT investments and drive business forward. For more information, go to www.f5.com.

You can also follow @f5networks on Twitter or visit us on Facebook for more information about F5, its partners, and technology. For a complete listing of F5 community sites, please visit www.f5.com/news-press-events/web-media/community.html.

F5, BIG-IP, Edge Gateway, iControl, Local Traffic Manager, LTM, and WebAccelerator are trademarks or service marks of F5 Networks, Inc., in the U.S. and other countries. All other product and company names herein may be trademarks of their respective owners.

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Oracle to Hold Customer Experience Online Forum July 31, 2012 Speakers include Customer Experience Visionaries from Temkin Group and Marriott International

Oracle Press Release

Oracle to Hold Customer Experience Online Forum July 31, 2012

Speakers include Customer Experience Visionaries from Temkin Group and Marriott International

Redwood Shores, CA – July 23, 2012 

News Facts

On July 31, 2012 from 8:00 a.m. – 1:00 p.m. PT, Oracle will hold its Customer Experience Online Forum.

This online event is essential for business and IT executives who want to help their organizations succeed in the Experience Revolution – the new era of the empowered customer where customer experience has become the most important driver of business advantage and results.

Attendees will learn about the ROI of customer experience, the strategies that leading companies use to differentiate their brand, to attract and retain customers, and how Oracle solutions can help companies succeed in the Experience Revolution.

Speakers and topics include:

The Customer Experience Revolution, Anthony Lye, Oracle. As the architect of Oracle’s customer experience strategy, Lye will discuss the age of the empowered customer, and the emergence of customer experience as the primary differentiator and driver of business value.

The ROI of Customer Experience, Bruce Temkin, Temkin Group. This leading customer experience expert will discuss the ROI of customer experience and identify the bottom-line benefits of improving customer service.

Customer Experience in Action, Tim Streightiff and Amanda Skura, Marriott International. These customer experience visionaries will present real world case studies that highlight exceptional customer experience in action.

Delivering Great Marketing Experiences, Melissa Boxer, Oracle. An expert in leveraging marketing automation, social marketing and loyalty technologies to drive superior customer experiences, Boxer will discuss radical shifts in the customer buying process and ways that companies can reach, communicate and respond to existing and potential customers. 

Commerce:  Providing Great Experiences Across All Customer Touch Points, John Andrews, Oracle. Offering strategies for a comprehensive cross-channel customer experience, Andrews will talk about how Commerce has emerged as a multi-channel activity with customers demanding a consistent, relevant, and personalized customer experience whenever and wherever they interact with brands.

Customer Experience for Customer Service: Delivering on Your Brand Promise, Brian Curran, Oracle. A dynamic speaker, well versed in the importance of stellar customer service to the success of customer experience, Curran will articulate how service and support activities are the most influential customer experience touch points in driving long term customer relationships and customer value.

Harnessing Social Interactions to Drive Customer Experiences, Bulent Cinarkaya, Oracle. An authority on the role that social plays in driving exceptional customer experiences, Cinarkaya will explain how organizations can use proactive social engagements to build stronger relationships with customers and deliver consistent, relevant brand experiences.

Where to Start Your Organization's Revolution, John Kembel, Oracle. Providing his expertise in designing great customer experiences, Kembel will articulate how organizations can begin mapping a sound customer experience strategy.

Register for the Customer Experience Online Forum here.

Oracle will continue the conversation at the Oracle Customer Experience Summit @ OpenWorld, which will take place in San Francisco October 3 – 5, 2012 during Oracle OpenWorld 2012. This unique summit will bring together leading brands and experts to share insights, success stories and lessons learned.

Supporting Resources

Customer Experience Online Forum Registration

Customer Experience Online Forum Hashtag: #OracleCX

Oracle Customer Experience Summit @ OpenWorld 2012 Registration

Oracle OpenWorld 2012 Social Media Hashtag: #OOW

Oracle Customer Experience Solutions

Oracle CX on Social Media

• Twitter – Oracle CX
• Facebook – Oracle Customer Experience
• YouTube – Oracle Customer Experience

About Oracle

Oracle engineers hardware and software to work together in the cloud and in your data center.  For more information about Oracle (NASDAQ:ORCL), visit www.oracle.com

SAP Named Leader in Global CRM Software Market

News release:

SAP Named Leader in Global CRM Software Market

May 29, 2012 | SAP - Newsbyte

SAP NEWSBYTE - SAP AG (NYSE: SAP) today announced it has been named the overall market share leader in the worldwide customer relationship management (CRM) market. According to the Gartner, Inc. report, "Market Share Snapshot: CRM Software, 2011," SAP remained No. 1 with 19.3 percent of the total CRM market based on revenue for 2011, reflecting a 16.3 percent growth compared to 2010.1

"We believe the report is a testament to our successful mission to help businesses run better, sell smarter, serve better and market on target." said Anthony Leaper, senior vice president and general manager, Line-of-Business Customer Solutions, SAP. "At the core of any game-changing strategy is the ability to provide customer experiences that matter. SAP leads the market with a suite of solutions that equip companies with the capabilities to deliver on their promises to their customers and change their game."

Part of SAP Business Suite software, the SAP Customer Relationship Management (SAP CRM) application enables companies to provide excellent customer experiences and maximize the effectiveness of every customer interaction across sales, marketing, service, finance, supply chain, logistics, manufacturing and human resources. According to the Gartner report, "hot areas for CRM investment that have sparked increasing buying interest are mobility, social media and technologies, Web analytics and e-commerce." In the past year, SAP continued to help global enterprises enhance their customer experience management strategy by capitalizing on the use of innovative software solutions, including mobile, social and "big data."

For more information, visit the Customer Experience Edge website, www.360customerview.com and the SAP Newsroom. Follow SAP on Twitter at @sapnews and @sapcrm.

1Gartner “Market Snapshot: CRM Software 2011” by Sharon A. Mertz, 26 April 2012

Press release:

IBM Accelerates Business from Supply to Demand with New Cloud Offerings For Smarter Commerce

IBM Commerce on Cloud; First Enterprise e-Commerce Offering to Boost Marketing, Sales, Customer Service

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MADRID - 22 May 2012: At the Smarter Commerce Global Summit, IBM (NYSE: IBM) today announced new software designed to improve data sharing and automate complex marketing and supply chain processes in the cloud. As a result, marketers can improve customer service, increase marketing effectiveness and reduce operational costs. 

The new offerings leverage IBM’s Cloud expertise and cloud collaboration networks to accelerate the flow of business-to-consumer transactions by automating and synchronizing supply and demand engines. IBM manages massive amounts of data and client transactions in cloud environments, including more than $100 billion in commerce transactions a year and 4.5 million daily client transactions.  

Building on these extensive capabilities, IBM is introducing IBM Commerce on Cloud, the industry’s first integrated enterprise class e-commerce solution in the cloud that spans marketing, selling and fulfillment. Designed to help chief marketing officers (CMOs) and e-commerce executives quickly set up and maintain an on-line storefront, it also helps companies of all sizes deploy the same customer digital buying experience as the most advanced retail brands in the world.  

IBM Commerce on Cloud is an integrated platform for generating customer interest and then offering, selling, transacting and fulfilling orders in the cloud. It offers companies the benefits of cloud economies, such as low up front capital investment, pay-for-use models, and instant and ongoing scalability, to businesses of all sizes. While purchase motivations are different for B2B and B2C companies, their sales and marketing programs are becoming virtually identical.  

“Accelerating commerce on the Cloud is a dramatic step forward in enabling companies to transform their business operations,” said Craig Hayman, general manager, IBM Industry Solutions. “Companies of all sizes can now deliver a better client experience by providing personalized marketing, selling the way customers want to buy, and delivering products through a supply chain that’s prepared for the unpredictable.” 

Smarter Commerce helps organizations that are struggling to meet the rising consumer demands brought upon by rapidly changing digital marketplace, automate their buying, marketing, selling and service processes.  

In addition to IBM Commerce on Cloud, IBM also has enhanced several of its on-cloud collaboration networks to accelerate collaboration and digital information sharing across demand and supply processes to offset the unpredictable nature of commerce.  

To improve retailer-consumer packaged goods collaboration and execution, IBM is introducing new pricing and trade promotion collaboration capabilities for DemandTec. This will allow a network of more than 15,000 members such as ConAgra Foods and PETCO to share information to improve merchandising and marketing plans, enabling better sales forecasts, lowering process inefficiencies and costs. 

To help companies more effectively collaborate on marketing activities, IBM is offering a new certified Digital Data Exchange Partner program which allows marketers to more effectively manage their marketing, promotions and customer behavioral analytics. Marketers can gain an integrated view of information being developed across ad networks, survey vendors, testing vendors, and email service providers to gain insights and better execute their marketing programs and services. The exchange also includes a “gold tag” approach designed to ensure that analytics and marketing partners are all operating off of the same, relevant data. 

With the Digital Data Exchange partner program, IBM is allowing retailers and third party digital marketing providers to relay behavioral data to analyze and enhance specific processes and improve the customer experience. The program supports new categories for visitor experience management, digital marketing, retargeting, voice of the consumer surveys and search marketing. For example, a major financial services firm could extend their digital marketing ecosystem of tools and solutions within minutes instead of days or weeks by adding online surveys to better understand their site visitors or their retargeting capabilities for a second chance at converting prospects, among other benefits.

To expedite supply chain processes, IBM is making it easier and faster to access, share and process information in real time, especially in emerging markets where growth rates are highest. IBM B2B Cloud Services is currently available across a community of 300,000 trading entities and more than 90 public and private networks, is now available in 34 new countries, including Australia, Brazil, India, New Zealand and all the Central and Eastern European countries.  

Stronger supply chain collaboration brings a host of benefits. Via a secure connections to IBM B2B Cloud Services, Lenovo built a unified foundation to connect and collaborate with a broad ecosystem of customers and partners. This capability enabled the company to cut annual costs by improving freight and inventory management, reduce time to onboard a partner and increase visibility into complex supply chain relationships.  

For more information on IBM Smarter Commerce, visit:http://www.ibm.com/smarterplanet/us/en/smarter_commerce/overview/. 

Commerce on Cloud Video: http://www.youtube.com/watch?v=AK55XeZNKhk 

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The Tide Has Turned: Nuance RESEARCH FINDS Most Consumers Would Rather Self-Serve Over Speaking with A Live Agent

News release:


Consumer Preference for Self-Service is Trending hard, Opening New Opportunities for Companies to Deliver Better Customer Service

BURLINGTON, Mass., – May 10, 2012 – Nuance Communications, Inc., today announced…

WHAT: As customer self-service continues to become more commonplace given the surge of mobile apps from companies across the globe, consumers are getting on board. According to a recent survey commissioned by Nuance Research and conducted by Vocal Laboratories Inc. (Vocalabs), 2 out of 3 consumers prefer self-service over speaking to a person for customer service inquiries.

The survey also highlighted convenience to be the largest contributing factor with 75 percent of consumers saying that they find self-service to be more convenient as compared to the mere six percent who felt that speaking to a person is always more convenient.

Additionally, the consumer experience is materially influencing perceptions of the company. The vast majority of participants (92 percent) felt a company was innovative after “good” customer service experiences when using the company’s mobile app. An overwhelming majority (89 percent) said that they felt those companies were customer focused, with 88 percent saying that they felt such companies were easy to do business with, and another 86 percent stating they had high confidence in the strength of these companies.

On the opposite end of the spectrum, companies whose mobile apps deliver “bad” customer service experiences suffer a nearly-equal and opposite effect. When consumers have a bad customer experience, they 81 percent of consumers felt discouraged from wanting to use the app in the future, while 77 percent questioned their ability to serve customers, and another 73 percent have a lower opinion of the company. More than half (58 percent) said that they want to switch to a different company after a bad customer experience on their mobile app.

“The opportunities for companies to better serve their customers have never been greater. This latest research underpins that consumers are more and more preferring to self-serve over speaking with a person,” said Dan Nordale, vice president, enterprise marketing of Nuance Communications. “We’ve found that companies that offer voice-enabled solutions to make self-service interactions faster and easier, especially in the mobile channel, are enjoying a significantly positive impact on their brand and business.”

The survey also found that a sticking point for consumers was identity verification, with 68 percent citing that the need to verify their identity more than once with customer service was “frustrating.” This sentiment underscores the need for security-focused technologies like voice biometrics, which gives each individual a unique voiceprint that can be automatically identified once a person speaks, eliminating the hassle of remembering and then typing in passwords on virtual keyboards, or having to repeatedly provide customers identifiers such as date of birth, social security codes or other passwords.

WHO: Nuance Communications (NASDAQ: NUAN) is a leading provider of voice and language solutions for businesses and consumers around the world. Its technologies, applications and services make the user experience more compelling by transforming the way people interact with information and how they create, share and use documents. Every day, millions of users and thousands of businesses experience Nuance’s proven applications. For more information, please visitwww.nuance.com.

Cabela's Inc. Selects SAP to Support Retail Expansion, Increase Customer Service

Press release:

Cabela's Inc. Selects SAP to Support Retail Expansion, Increase Customer Service

April 30, 2012 | SAP -

SAP NEWSBYTE - SAP America Inc., a subsidiary of SAP AG (NYSE: SAP), today announced thatCabela's Incorporated has selected the SAP® Point-of-Sale (SAP POS) application to support its retail expansion and enhance its legendary customer experience. Cabela's®, the World’s Foremost Outfitter® of hunting, fishing and outdoor gear, will leverage out-of-the-box functionality inherent in SAP POS to provide increased customer service, as well as system and sales associate efficiency.

"It is at the point of sale that our customers receive the last impression of our retail stores," said Michael Copeland, executive vice president and chief operations officer, Cabela's. "A faster, more efficient system will result in increased sales associate productivity and provide improved service at this vital customer touch point."

Part of the SAP® for Retail solution portfolio, SAP POS provides fast, secure and friendly customer experiences anytime, anywhere, and adapts quickly to changing business needs. The application allows retailers to customize the shopping experience and support better omni-channel operations with seamless store, Web and mobile integration. With SAP POS, employees can learn the functionality quickly and the retailer can benefit from improved staff productivity and lower operating costs while achieving greater flexibility.

"During the deployment of SAP POS, emphasis will be placed on using out-of-the-box functionality and limiting customizations," said Dave Kardesh, vice president and chief information officer, Cabela's. "Integration of cross-channel functionality will be incorporated along with other features that our customers are looking for."

"We are pleased to have Cabela's embrace SAP's newest release of point-of-sale software for retail stores in order to deliver an outstanding customer experience," said Michael Schulze, senior vice president and general manager, Retail, SAP. "We look forward to continued collaboration with one of North America's most innovative recreation brands."

For more information, visit the SAP Newsroom. Follow SAP on Twitter at @sapnews.

Oracle Announces Siebel Loyalty Management 8.2.2

Maximizes Customer Retention, Brand Engagement and Lifetime Value with Innovative and Personalized Loyalty Programs

Las Vegas, NV, COLLABORATE 12 – April 25, 2012

News Facts

Continuing the promise to help organizations maximize customer value and sustain a competitive edge through loyalty programs, Oracle today announced Siebel Loyalty Management 8.2.2, part of Oracle’s Siebel CRM.

As organizations increasingly look to adopt loyalty programs that stand-out from the competition and attract and retain customers, they are faced with programs that lack personalization, resulting in lower perceived value and program failures.

Siebel Loyalty Management 8.2.2 helps companies quickly launch highly innovative and personalized one-to-one loyalty programs that resonate with customers’ lifestyles across industries, including travel and transportation, retail, telecommunications and financial services.

With built-in best practice capabilities, such as theme-based clubs, a graphical promotion designer and recurring awards, Siebel Loyalty Management 8.2.2 drives differentiated loyalty strategies to captivate customers, while surpassing competitor programs.

Siebel Loyalty Management 8.2.2 improves business user experience and productivity with superior and tailored cross-channel customer experience functionality to maximize brand engagement, customer loyalty and revenue generation.

As a part of Oracle’s Applications Unlimited, Siebel Loyalty Management 8.2.2 builds on its comprehensive, cross-industry loyalty system with advanced promotion, accrual and redemption, promotion and service recovery management capabilities.

Supporting Quotes

“We chose Siebel Loyalty to transform our world-class Rapid Rewards program,” said Joe Migis, Senior Director of IT, Southwest Airlines. “The all new Rapid Rewards includes industry-defining innovations that deliver enhanced value and experience for our valued customers. Oracle’s latest loyalty release, Siebel Loyalty Management 8.2.2 further validates our decision to invest in Siebel Loyalty. It will enable us to improve end-user productivity and deliver highly personalized, one-to-one program offerings to further strengthen our relationships with customers and partners.”

“The new Siebel Loyalty Management 8.2.2 release demonstrates Oracle's commitment to deliver a cutting-edge loyalty platform for the airline industry,” said Eduardo Duran, Director, LAN Pass.  “It will help us implement highly innovative program strategies to reward and recognize our customers and deliver differentiated experiences across channels.”

“The release of Siebel Loyalty Management 8.2.2 is yet another example of Oracle’s firmly entrenched position as an industry leader in best-of-breed loyalty program development,” said Melissa Boxer, vice president, CRM product management and strategy, Oracle. “Loyalty program adoption is growing rapidly, but to succeed, organizations must differentiate and personalize for the highest impact. Siebel Loyalty Management 8.2.2 will enable companies to extract immense business value at a rapid pace, creating newly devoted and happier customers that want to engage even more with a brand’s products, solutions and services.”

Supporting Resources

Siebel Loyalty Management 8.2.2

Oracle’s Siebel CRM

Oracle’s Applications Unlimited

OracleCRM on Facebook

@OracleCRM

OracleCRM on YouTube

About Oracle

Oracle engineers hardware and software to work together in the cloud and in your data center.  For more information about Oracle (NASDAQ:ORCL), visit www.oracle.com.

Trademarks

Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

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